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You
Are Judged by the Company You Keep ...
And the Companies Who Keep You! |
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Humor: 2011-10-12 Spacebook and My Face
By Michael Aun, FIC,
LUTCF, CSP, CPAE Speaker Hall of Fame
I'm a lot like my Aunt Olga, who is comfortably chugging along in her eighties. Neither of us is very literate when it comes to a computer. Every family member from her kids to me had offered to give her a computer. I told her she could look at pictures of my precious grandchildren, but Mizzz Olga, as I prefer to call her, would have no part of it. I asked her on a visit sometime ago about how she does her taxes. She said, "I have them in my computer," and proceeded to whip out a Tampa Nugget cigar box with all her receipts in proper order. "What about your backup?" I asked referring to the information contained therein. "I also have a Cohiba box if that one fills up," she promptly responded. "Now, mind your own business. I don't want a computer." On the technology expertise scale, if Mizzz Olga is a one on a scale of one to ten, then I'm about a two. Thank goodness my grandbabies are smarter than I am. Now that Ava is three, I'm looking forward to learning Excel from her and getting her help with my promotion of my new book, "It's the Customer, Stupid!" on my website www.aunline.com. I don't do "Spacebook or My Face" as New England Patriot Football Coach Bill Belichick calls them. I don't do Twitter either, though I'm moving in that direction. The fact is it took 38 years for the radio to reach 50 million people. Television did it in 14 years. The internet did it in four years. It only took IPod three years. Facebook did it in less than two years and Twitter arrived in six months. The first text message was sent in 1992. Before you're done reading this article, the total number of text messages sent will exceed the population of the entire planet. As the great Italian philosopher Berra (Yogi Berra) once said: "The trouble with the future is it ain't what it used to be!" In the old days, I would show up at a speech and the meeting planners would have signs posted everywhere "If you have a cell phone, please turn it off." Imagine how freaked out they get when the first slide that appears on the screen is "IF YOU HAVE A CELL PHONE, TURN IT ON NOW!!!" to encourage audience participation via Twitter. I get that; I just don't get Facebook and many of the other social media links. Do you really give a rip where I had lunch or what I did today? I can see the benefit of staying in touch with people you'd rather not talk to but would still like to know about. It's sort of like taking a peak at their private journal. We all have family members like that. You're afraid to phone them because you might get hit up for a loan. Still, you love them and want to know what's going on in their lives and yet some folks like to spill their guts. I guess I just don't care that much to know that much. So like my Aunt Olga, whose old fashion name is a metaphor of her old fashion philosophy, she and I go galloping into the technological era at the speed of a glacier, which is just about as fast as either of us move on a sunny day. She still has an old dial phone that weighs about five pounds (made of steel) in one part of the house; I still have a flip-phone that does one thing- it makes and receives phone calls. Now both of us have upgraded. Mizzz Olga has installed touch tone phone and an answering machine, but still no cell phone, no caller identification, no call waiting and only land lines. Like Gene Hackman once said in the movie Crimson Tide, "I don't trust air I can't see." Mizzz Olga doesn't trust a phone that doesn't have a cord going into a wall. I love calling and singing to her machine, which drives her nuts. Now, like Mizzz Olga, I'm about to upgrade to one of those phones that can do everything from ordering pizza to serving one. We're both moving at the speed of a glacier….reluctantly, but moving.
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